We Tried The New Cinnamon Toast Crunch Creamy Cinnamon Spread. Here's How It Went

Cinnamon Toast Crunch was probably a favorite cereal of yours as a child. Hey, it might still be one. This breakfast treat is the perfect mix of sugary cinnamon and sweet graham crackers that makes for an unbeatable bowl of cereal. Many brands have tried to recreate these tasty squares, but none has been able to perfectly match the taste and texture of the original.

Unfortunately, you can't eat cereal for every meal of the day. If you're looking for ways to incorporate the flavor of Cinnamon Toast Crunch into more of your life, look no further than the company's newest product. B&G Foods just launched Cinnamon Toast Crunch Creamy Cinnamon Spread, which puts the flavor of the fan-favorite cereal into a creamy, tasty spread. "Ideal for spreading on bread or fruit, as an ingredient in baked goods, as a dessert topping or simply enjoyed with a spoon straight from the jar, there are unlimited usages for this new, creamy spreadable treat," the brand said in a press release. Here's what you need to know about this new item.

This product contains a relatively short list of ingredients. These include brown sugar, canola oil, skim milk, palm oil, cinnamon, soy lecithin, natural flavors, and salt (via Cinnamon Toast Crunch). The brown sugar and cinnamon are the two most prominent ingredients in each bite. While Cinnamon Toast Crunch cereal does not contain any brown sugar, this ingredient helps to give the spread that iconic graham cracker flavor that the cereal can make using whole grain wheat, rice flour, and other flavorings (via Cinnamon Toast Crunch). Brown sugar also adds a nice color to the spread. We're impressed with the creativity here.

Canola oil and palm oil are two common ingredients in spreads. Palm oil is responsible for giving foods longer shelf life and prevents separation in products like nut butters and spreads (via Healthline). Canola oil is an affordable oil that gives a nice texture and sheen to spreads. While both oils offer some health benefits, they should be consumed in moderation, so this is definitely a treat to enjoy sparingly. Skim milk is often added to increase creaminess and soy lecithin is an emulsifier added for texture (via Healthline). There is some controversy around the health of some of these ingredients, but you can enjoy all these foods in moderation. If this spread sounds good to you, go for it!

Another reason to try the new Cinnamon Toast Crunch Creamy Cinnamon Spread is its price point. While prices will vary from store to store, we are currently seeing it being sold for under $4 at various Kroger stores around the country. The spread comes in a 10-ounce jar and has a serving size of 2 tablespoons (via Cinnamon Toast Crunch). There are about nine servings in each jar. That comes to about 45 cents per serving, which we don't think is a bad deal at all.

One box of Cinnamon Toast Crunch costs, on average, about $4 as well at Target. A regular 12-ounce box has a serving size of 1 cup with about eight servings per box. This breaks down to about 50 cents per serving. If you're comparing by the cost-per-serving alone, the cereal and spread are pretty equal. Of course, each product is meant to be enjoyed in a different way, so the one you should try will depend on how you want to eat it.

The new Cinnamon Toast Crunch Creamy Cinnamon Spread only launched in March 2022, so it is still in the process of making it to various grocery stores. According to a press release by B&G Foods, it will be available nationwide. We're not sure exactly which stores you can find this product in currently, so check around at your local favorites until you come across it. It's probably a safe bet to assume that this spread will be stocked at stores that also carry Cinnamon Toast Crunch cereal.

This spread is currently not available online. According to a recent Twitter interaction, this product will also not be available outside of the United States. If you live outside of the U.S. and want to try this, keep your eyes peeled for a sale on eBay in the coming months. We can't guarantee anything, but we have a feeling it's going to be so popular that someone will find a way to get it to consumers outside of the country.

This spread really does taste like Cinnamon Toast Crunch, and we're thrilled by this. Although cinnamon and graham cracker flavors aren't unique in themselves, there's nothing quite like Cinnamon Toast Crunch cereal. B&G Foods did launch Cinnamon Toast Crunch Cinnadust Seasoning Blend in 2020, which is a cinnamon powder that can be sprinkled on anything to incorporate the taste of the beloved cereal (via PR Newswire). That product is tasty, but only adds a hint of flavor to dishes. This spread packs a stronger punch and reminds us more of the original cereal.

The closest product to this one we can find outside of the B&G Foods family is Trader Joe's Cinnamon Bun Spread. While both products lean strongly on cinnamon, the Cinnamon Toast Crunch Creamy Cinnamon Spread also has hints of brown sugar and graham cracker that give it a more rounded flavor. We love both of these products, but you'll want to stick with B&G Foods if you're looking for something that will remind you of your favorite childhood cereal.

The new Cinnamon Toast Crunch Creamy Cinnamon Spread is not marketed as a health food item and falls into the category of foods that should be enjoyed as a treat every now and then. While we're all for enjoying everything in moderation here at Mashed, it's still a good idea to know what you're eating so you can make good dietary choices for your personal situation.

According to its website, one 2 tablespoon-serving Cinnamon Toast Crunch Creamy Cinnamon Spread contains 160 calories, 2 grams of protein, and 75 milligrams of sodium. This snack has 9 grams of fat per serving, which amounts to 12% of the daily recommended value. It also has 18 grams of carbohydrates that all come in the form of sugar, 16 grams of which are added sugars. This added sugar accounts for 32% of the daily recommended value, so you may want to watch your sugar intake for the rest of the day if you enjoy this treat. With that all taken into consideration, this spread would be great mixed with peanut butter on toast for breakfast or added to a bowl of yogurt and fruit for an afternoon snack.

As fans of Cinnamon Toast Crunch, we were thrilled to get our hands on a jar of the new Cinnamon Toast Crunch Creamy Cinnamon Spread. With a very specific flavor in mind, we had high expectations for this treat that were blown out of the water. We can't believe how closely this spread mimics the flavor of one of our favorite cereals. The texture of the spread is delightfully smooth and indulgently thick, making it ideal for spreading on baked goods. It's also great when eaten straight out of the jar ... just saying.

We're excited to experiment more with this spread. We imagine it would make a good dip for apple slices and it would drizzle well over ice cream when heated up. Cinnamon Toast Crunch has a few recipes online that incorporate this new spread, and we can't wait to try those. Hopefully, we'll have enough left in the jar to try them because we can't stop sneaking spoonfuls. If you're a fan of Cinnamon Toast Crunch or any cinnamon-flavored treat in general, head to your nearest grocery store and pick up a jar of this spread today.