The Taco Bell Commercial Cameo Only Saga Fans Will Recognize
Evidently, someone working at Taco Bell is a comic book fan. After all, even though Saga is a massively celebrated comic book series, it isn't necessarily the first one you would pick for cosplay costumes in a commercial. Yet, that's what Taco Bell has done with their latest advertisement.
The ad, which you can find on YouTube, features a chance meeting between two cosplayers as they step onto a subway platform. Both happen to have dressed as Marko, one of the series' main protagonists. They look at each other and smile. But just as one begins to approach the other to enthuse about Saga, their shield strikes a bin, ringing just like the bell of Taco Bell. The one approaching suddenly remembers how amazing those tacos are and hurries away, forgetting why they had to take the subway in the first place. The point is that Taco Bell is so amazing that passions and prior commitments vanish when the appetite for refried beans takes hold.
This is the first time a Saga character has been featured as a live-action adaptation. Comic Book Resources frames this as a sad fact. But it's more impressive that someone decided not to go with the obvious superhero costume.
Could the ad bring back the Mexican Pizza?
For those who are not fans of Saga, the more important aspect of the latest ad is that it features "Get Into It (Yuh)" by Doja Cat. This is important because she liked the Mexican Pizza, the fan-favorite vegetarian option that Taco Bell inexplicably removed during a menu purge.
As UpRoxx reports, Doja Cat quickly noticed that the company used her song. But instead of threatening to sue or hyping herself, she took to her Twitter page, which boasts 3.8 million followers, to ask, "So where's my Mexican pizza?" This led to a small back and forth between the two that settled nothing. But, as UpRoxx notes, Doja Cat is also friends with Lil Nas X, who is Taco Bell's Chief Impact Officer. So it seems reasonable to expect the Mexican Pizza to return in some form. However, you should not get too excited because it's still at the point of an internet dig over a song used in a commercial.