Walmart Has Good News For Waffles + Mochi Fans
Walmart has just announced a new partnership that is sure to excite fans of Michelle Obama's children's cooking show "Waffles + Mochi." They are teaming up with the Partnership for a Healthier America (PHA) and Higher Ground Productions to release exclusive interactive content based on the popular Netflix show, per Delish. Customers can access "The Hidden World of Waffles + Mochi" online at Walmart.com/wafflesandmochi to find all kinds of interactive games, video clips, and recipes, all of which are designed to help foster the joy and love of nutritious eating.
"The Hidden World of Waffles + Mochi" has 20 different activities that teach kids how to incorporate 10 basic ingredients, like tomatoes, mushrooms, eggs, and rice, into easy and nutritious dishes. Kids can also play a series of fun, interactive, and educational games, including Mash Me If You Can! and Corn Hole. "We're excited to work with PHA and Higher Ground Productions to bring the world of 'Waffles + Mochi' to a digital experience to show kids that tasty meals can be healthy and tons of fun," said Walmart's Senior Vice President of Marketing, Courtney Carlson (via Walmart). "The fact that kids can play to pay forward a meal for a family who needs it makes this experience doubly rewarding for all of those who will use it."
Walmart will donate up to $1 million to support food insecure families
When parents and children complete an activity, they both master a culinary skill and earn a badge that unlocks a donation from Walmart to the PHA's Pass the Love the campaign (via Walmart). Proceeds will go towards helping to put food on the table for food-insecure families across America. From now until May 31, Walmart will also be running a round-ups donation campaign, asking customers if they would like to round up their purchases to the nearest dollar in support of PHA and Pass the Love. Walmart has committed to donating up to $1 million towards the campaign.
"I've long said that supporting parents and helping our kids build healthy habits isn't just a job for nonprofits or governments – the private sector has a critical role to play as well," Michelle Obama, former first lady and PHA honorary chair said of the new partnership. "We have a long way to go to address food equity in America, but I am grateful for the private sector's commitment to our Pass the Love campaign. With their help, we'll be able to help put nutritious meals on the table for so many families in need – and get one step closer to building a healthier country for all our kids."