Discontinued Mountain Dew Flavors You'll Never Drink Again
While Mountain Dew may not be everyone's cup of tea, there's no denying that it has a solid cult following. Seriously, how many other sodas have been turned into a Doritos flavor?! The sugary soda's original flavor has been powering video game enthusiasts and late-night study binges for decades now, and it shows few signs of falling out of fashion.
The original Mountain Dew was originally created as a mixer for whiskey, and the flavor has now spun off into dozens of unique concoctions and combinations. Some, like Mountain Dew Baja Blast and Code Red, have stood the test of time, and they have even rivaled the original flavor in terms of popularity.
Others flavors have come and gone a few times over the years, while some have quietly disappeared into the Mountain Dew mist. Whether you prefer the original Mountain Dew flavor or love sampling new and seasonal versions, there are multiple discontinued Mountain Dew flavors that you'll probably never drink again.
Caffeine-Free Mountain Dew
Soda often gets a bad rep for its sugar and caffeine content. But while it's true that soda, and particularly Mountain Dew, are packed with sweetness, they actually contain less caffeine than a cup of coffee (via Coffee Affection). However, at 54 milligrams of caffeine per serving, Mountain Dew still packs a punch for those looking to avoid or cut back on caffeine.
Caffeine-Free Mountain Dew solved this problem for Mountain Dew lovers. This beverage had a formula that was almost identical to regular Mountain Dew but without caffeine (via Mountain Dew Wiki). Even the packaging of Caffeine-Free Mountain Dew looked a lot like the original. This drink officially hit the market in the mid-1970s, and the formula was very similar to the original variation of Mountain Dew. When the Mountain Dew fans know and love today made its debut in the late 1940s, it was actually caffeine-free (via WBIR). It was only later that caffeine was added to the original formula. The Caffeine-Free version was rolled out later.
It was also brought to an end as quietly as it was released. PepsiCo confirmed on Twitter that it was no longer producing the drink as of January 2021 (via Twitter). Caffeine-Free Diet Mountain Dew is still available, though some fans say the flavor is a far cry from regular Mountain Dew (via Walmart).
Mountain Dew Red
These days, it seems like a year simply cannot go by without Mountain Dew releasing a funky new flavor. In 2022, Mountain Dew released Mountain Dew Legend, a Buffalo Wild Wings Exclusive, and Mtn Dew Purple Thunder, a Circle K exclusive, as well as two new flavors of Mountain Dew Baja Blast; Baja Mango Gem and Baja Gold (via The Impulsive Buy).
Mountain Dew Red was reportedly released in 1988 (via Mountain Dew Wiki). As the name suggests, the drink was red in color and featured a tagline that read "Fruit-flavored Mountain Dew." Which fruit exactly it was meant to taste like was never publicly advertised, though it was rumored to have tasted a little like Code Red or Mountain Dew Citrus Cherry.
There was also a Diet Mountain Dew Red released at the same time, but the drink didn't last long. There was at least one commercial about the drink, but otherwise, it wasn't widely advertised. The drink was discontinued the very same year (via YouTube).
Mountain Dew Sport
Today, Mountain Dew has a whole line of Energy Drinks for you to choose from when you need a quick boost (via Target). But prior to 1989, Mountain Dew lovers had only the original, with its small boost of caffeine and sugar, to turn to. That changed when Mountain Dew Sport hit the market (via Mountain Dew Wiki).
Mountain Dew's first energy drink, both Mountain Dew Sport and Mountain Dew Diet Sport tasted similar to the original Mountain Dew and even had the same yellow-green hue. But both drinks also had additional ingredients that were advertised as helping you power through any sport or activity.
Like other popular sports drinks brands of that era, Mountain Dew turned to a sports star, football and baseball player Bo Jackson, to promote the new drinks as the brand ramped up advertising in April 1990 (via Encyclopedia of Consumer Brands). But despite these efforts, the drink was discontinued in 1991 (via Twitter).
Mountain Dew Pitch Black
When Mountain Dew Pitch Black rolled out in 2004, it was a Halloween special. The dark soda, which was actually purple rather than black, was grape-flavored and loaded with a whopping 75 grams of sugar per 20-ounce serving. But despite the odd look and sugar content, the flavor was a hit among Mountain Dew Lovers.
Mountain Dew Pitch Black came and went several times between 2004 and 2016 before it underwent a transformation that saw its flavor profile change to citrus and dark fruit. Also, in 2016, PepsiCo hosted the DEWcision 2016, a fan-vote event that pitted popular flavors Pitch Black and Baja Blast against each other (via Mountain Dew Wiki). The two flavors tied, but ultimately it was announced that Pitch Black won by half of a percent. As a result, it became Mountain Dew's newest permanent flavor later that year.
In 2019, fans began noticing that Pitch Black was disappearing from store shelves, though PepsiCo had not yet officially pulled Pitch Black. Then, in June 2022, it was officially discontinued in all markets (via Twitter). However, that same month, a trademark was filed for the MTN DEW Pitch Black logo, suggesting that the brand may have plans to bring it back in the future (via Comicbook).
Mountain Dew Pitch Black II
Following up on the 2004 popularity of Mountain Dew Pitch Black, PepsiCo released Pitch Black II around Halloween 2005 (via Mountain Dew Wiki). The remake was also black-grape flavored but with a sour twist that reminded drinkers of sour candy: This was likely a move that Mountain Dew made on purpose, given that it was released around Halloween.
Mountain Dew Pitch Black II didn't see the same popularity as the original Pitch Black flavor. It was heavily promoted that season, including a promotion during the 2005 NASCAR Nextel Cup Series in Kansas. But it didn't catch on and was discontinued at the end of the year.
Unlike Pitch Black and later takes on the flavor, Pitch Black II hasn't re-emerged again over the years. But there have been five other grape-flavored versions of Mountain Dew since that time, including mostly different varieties of the flavor line called VooDEW, which also tend to debut around the Halloween season.
Darth Dew
Riding on the fall 2004 popularity of Pitch Black II, as well as the growing excitement about the upcoming theater premiere of "Star Wars Episode III: Revenge of the Sith," Mountain Dew teamed up with gas station chain 7-Eleven to release Darth Dew in April 2005 (via Orlando Sentinel). Instead of a regular soda flavor, Darth Dew was released as a Slurpee that was available exclusively in 7-Eleven stores.
The Darth Dew Slurpee was only the second Slurpee flavor to be inspired by an actual film or TV character. The first was a yellow Under-the-Sea Pineapple Slurpee, which debuted in March 2005 ahead of the DVD release of "The SpongeBob SquarePants Movie."
The year also marked the 40th anniversary of the Slurpee. In addition to the jet-black drink, 7-Eleven stores also decorated their Slurpee machines with a Star Wars advertisement for the drink (via X-entertainment). Fans could also purchase one of four special edition Star Wars cups to put their Slurpoee in, complete with a 3D Darth Vader cup topper (via StarWars.com).
Mountain Dew MDX
It wasn't just unique flavors of Mountain Dew that were making their way into the market at the turn of the century; new styles of Dew emerged at this time, too. This included the brand's newest take on an energy drink. Mountain Dew MDX was released in November 2005, alongside a sugar-free version of the same drink (via Mountain Dew Wiki).
Despite being touted as a boosted Mountain Dew, MDX only contained a moderate amount more caffeine than the brand's original flavor (via Caffeineinformer). Instead, the energy drink kick came from other added ingredients, like ginseng, taurine, guarana, and maltodextrin. Mountain Dew's current line of energy drinks under the Amp name also use similar ingredients to give consumers a boost of energy. But despite these additives, Mountain Dew MDX looked and tasted much like original Mountain Dew (via BevReview.com).
Mountain Dew MDX was discontinued in mid-2007, but not before inspiring the Sidekick bottle design, a sleeker bottle with a smaller label, which would continue to be used into the 2010s (via Mountain Dew Wiki).
Mountain Dew Citrus Cherry
In 2019, PepsiCo announced that it would be putting a whopping 40 percent of its marketing budget towards researching young gamers (via Digiday). But the soda maker had been targeting that group long before.
Launched in 2005, new flavors of the Game Fuel line of Mountain Dew are often released in conjunction with a new video game's debut (via Mountain Dew Wiki). Citrus Cherry is one of the line's most popular flavors. It was first released in 2007 alongside the release of Xbox 360's newest hit, "Halo 3" (via Mountain Dew Wiki). The first run lasted for 12 weeks before it was discontinued.
Since then, it appeared with branding for "World of Warcraft" in 2009, "Call of Duty: Modern Warfare 3" in 2011, "Halo 4" in 2012, and "Every2Minutes in 2013," before being released as a permanent flavor in 2014. Even after that, the drink's bottle was changed several times for more promotional game tie-ins.
However, in 2022, it was announced that Wispak, the last bottler of Game Fuel Citrus Cherry, would stop producing it, leaving the popular beverage officially discontinued: At least for a while. It's already seen one last resurgence in early August 2022, when Mountain Dew teamed up with Dr. Disrespect to release a limited edition Championship Citrus Cherry (via Chew boom). Collectible 16-ounce cans were only available online and sold out quickly, leaving the drink unavailable yet again.
Mountain Dew Revolution and SuperNova
Eager to drum up more hype for endless and wacky flavors, PepsiCo launched a new marketing campaign in November 2007 called DEWmocracy (via Mountain Dew Wiki). The campaign allowed Mountain Dew drinkers to sample three brand new flavors of Dew, with the winner slated to become the brand's next permanent flavor. Voltage, Supernova, and Revolution were released the following year. After a long summer of voting, Voltage came out on top.
Both Revolution, a bright blue Mountain Dew with a flavor called Wild Berry and SuperNova, which was light pink with a Strawberry Melon flavor, were discontinued that year. In 2011, PepsiCo announced that they had a "secret stash" of Revolution and that it would be awarded to a winner in an online contest.
SuperNova would be re-released again in 2011, in a Back by Popular DEWmand Limited-Time release (via Mountain Dew Wiki). It appeared alongside Pitch Black and Typhoon, before being discontinued again. Fans of the flavor have started a petition to get PepsiCo to bring it back (via Change.org).
Mountain Dew Game Fuel Alliance Blue
In March of 2009, PepsiCo announced an upcoming release of two new Game Fuel flavors, both with themes to tie into the online multiplayer role-playing game World of Warcraft (via BevReview). One flavor was Mountain Dew Citrus Cherry, which had previously debuted in 2007, and was back for one of many future returns (via Mountain Dew Wiki). For this release, the drink was renamed "Mountain Dew Game Fuel Horde Red," in reference to the group of creatures present in the online game.
The other was Mountain Dew Game Fuel Alliance Blue. This bottled Dew had a bright, cobalt blue color and a flavor described as "wild fruit." Both Alliance Blue and Citrus Cherry were available for just 10 weeks in the summer of 2009. Unlike most Mountain Dew video game promotions, this one wasn't designed to promote a new game release. "World of Warcraft" had debuted in 2004. Instead, the campaign was simply a promotion for the game. This was also the first time that the original Game Fuel, Citrus Cherry, was released alongside a companion flavor. Mountain Dew Alliance Blue has never made a reappearance following its initial 10-week run.
Diet Mountain Dew Ultra Violet
There have been plenty of diet Mountain Dew flavors over the years. Most new flavors come about after their original counterpart; for instance, Mountain Dew Diet Code Red followed the original Cod Red (via Mountain Dew Wiki). But this wasn't the case with Diet Mountain Dew Ultra Violet.
This flavor was the first to be released as a diet version first, and released exclusively in its diet form (via Mountain Dew Wiki). It initially debuted for 12 weeks in August 2009, before it was discontinued briefly. It was re-released the following year as a part of the FanDEWmonium campaign, where it was available for around a year before it earned 6th place in the fan-voting competition. While the color and name are similar to Mountain Dew Violet, a grape-flavored soda available in Japan, Diet Ultra Violet had a "wild berry" flavor that many fans compared to Mountain Dew Revolution (via Best Products).
Mountain Dew Distortion
Following the popular first campaign, PepsiCo launched the second DEWmocracy voting event in July of 2009 (via Mountain Dew Wiki). In this campaign, seven new flavors of Mountain Dew were released, and fans in 17 cities had a chance to vote on which flavor should join the brand's permanent lineup. At the same time that fans were voting for their favorite flavor, taste testers in the newly formed "Dew labs" were also testing out the seven unique new flavors (via Mountain Dew Wiki). The seven flavors were ultimately narrowed to three.
Mountain Dew White Out ultimately won the competition after going head-to-head with Mountain Dew Distortion and Mountain Dew Typhoon. White Out had earned 44 percent of the votes, with Distortion earning just 16 percent. Distortion looked and tasted very similar to Mountain Dew, with a bright green color (via Every View). A darker label helped to set the two apart, but ultimately the similarity likely hindered the flavor's performance in the competition. It was later released as a Freeze flavor at Taco Bell from 2013 to 2014 but has been discontinued ever since.
Mountain Dew Typhoon
The runner-up to the second DEWmocracy competition was Mountain Dew Typhoon. This red-orange colored soda was described as having "a blast of tropical punch" (via Geek Spin). It narrowly lost the competition to White Out after earning 40 percent of the votes. After its loss in the competition, the drink flavor was discontinued in late 2010. However, it returned for a brief time the following year during the Back by Popular DEWmand campaign, alongside Mountain Dew Supernova and Mountain Dew Pitch Black, before ultimately being discontinued once again.
Mountain Dew Typhoon made a brief reappearance early in 2022. It was available exclusively online through the Dew Store in 2022 (via The Impulsive Buy). Customers had to join the DEW Nation HQ club to purchase cans of soda. Six packs of 16-ounce cans were available for $12 each, plus $8 for ground shipping, and customers were limited to two cases per order. After the flavor sold out, the drink once again disappeared into Mountain Dew lore.
Mountain Dew Game Fuel Tropical
Mountain Dew Game Fuel Tropical is yet another flavor in a long line of discontinued Mountain Dew Game Fuel flavors that you may never taste again. This drink was released in 2011 as a part of a promotional campaign for the newly released "Call of Duty: Modern Warfare 3." It was described as "Dew with a charge of tropical flavor." This tropical-flavored drink was dark green and was sold in a plastic bottle, unlike today's Game Fuel drink, which comes in a can.
A related but different flavor called Game Fuel (Tropical Smash) was created in 2009 as part of seven new prototype flavors created for the DEWmocracty II campaign. Game Fuel Tropical Smash or flavor #736 was tested by members of the Dew Labs but ultimately didn't make it into that campaign's voter competition. Game Fuel Tropical Smash or Flavor #736 was released alongside Arctic Burst (a Slurpee flavor) in 2017. Neither of these flavors are currently sold by Mountain Dew.
Mountain Dew Dark Berry
Mountain Dew Dark Berry was launched in 2012, and it was a promotional flavor that was released as part of a partnership with the new "The Dark Knight Rises" film (via Mountain Dew Wiki). As the name suggests, the drink has a dark blue color and a mixed berry flavor. The flavor was described as "Dew with a blast of mixed berry" flavors.
It wasn't the only drink that was given Batman-themed packaging. Under Mountain Dew's DewGothamCity promotion, several other flavors also received new promotional artwork, as well as special codes that fans could use to access exclusive content for the film.
The original Dark Berry flavor has never been re-released. However, Applebee's recently announced a promotional Mountain Dew flavor that is available exclusively in its restaurants and might be a spin-off based on Mountain Dew Dark Berry (via Applebee's). The new Mountain Dew Dark Berry Bash has the same dark blue color but with a blue raspberry and blackberry flavor.
Mountain Dew Johnson City Gold
Mountain Dew Johnson City Gold was another promotional flavor that debuted in 2012 (via Mountain Dew Wiki). This non-alcoholic drink was a malted version of regular Mountain Dew, and it was inspired by a special malt mix that the original creators of Mountain Dew, Barney and Ally Hartman, would produce on special occasions. It was named after Johnson City, Tennessee, where Mountain Dew was first bottled.
In July 2012, the flavor for released for a testing period. Then, in August 2012, fans were asked to vote to rename this Mountain Dew flavor for each of six regions across the country. The idea was that the drink would have a unique name inspired by the region and would be sold under that name in that area. After the voting ended, Johnson City Gold was released under different names and designs as requested by fans before being discontinued.
Mountain Dew Cold Fusion
Mountain Dew doesn't just release cans and bottles in various flavors that come and go. Mountain Dew Freeze drinks, which are available at convenience stores, gas stations, Taco Bell, and other outlets, are also released in a variety of seasonal or limited-time flavors from time to time. Over the years, Mountain Dew has released several Freeze flavors such as Baja Blast, Supernova, Code Red, and Solar Flare.
Cold Fusion was a Mountain Dew Freeze flavor released in 2013 and discontinued the same year (via Mountain Dew Wiki). The drink was cherry-lime flavored, with a bright red and orange coloring. It was available at Sheetz and other gas station locations. Customers could access this flavor through the self-service slushy dispensers. Later that year, it was released at a variety of other convenience stores as well. The flavor has been compared to the popular Citrus Cherry Mountain Dew.
Mountain Dew Game Fuel Electrifying Berry
Game Fuel Electrifying Berry hit the scene almost six years after the original Game Fuel flavor, Citrus Cherry, was released (via Mountain Dew Wiki). This drink was yet another promotional, branded Mountain Dew drink.
The drink's release coincided with the release of two video games; Ryse: Son of Rome and Kinect Sports Rivals. This Game Fuel drink was bright violet in color. It was touted as a combination of the Goji Berry and Strawberry Mountain Dew flavors. The Game Fuel flavors that were released in 2013 were accompanied by a promotion in which customers could win Xbox Ones based on codes placed underneath bottle caps.
This flavor has been discontinued since 2013. But you can enjoy a similar flavor today. Game Fuel Electrifying Berry has been compared to Mountain Dew Goji Citrus Strawberry, which was released in 2017 and is still available as of September 2022.
Mountain Dew Sangrita Blast
Mountain Dew Baja Blast and Taco Bell have gone hand-in-hand since 2004 (via Best Products). Given the immense popularity of the turquoise blue beverage, it's no surprise that Taco Bell and Mountain Dew have sought to replicate its impact with other flavor releases through the years.
In 2014, Taco Bell announced what was, at the time, described as the "largest-ever expansion of its beverage menu" (via USA Today). Six new beverages were introduced as part of the expansion. Three of these beverages were carbonated, while three were non-carbonated. The rollout included the release of a brand new Mountain Dew flavor: The Mountain Dew Sangrita Blast (via Time).
Despite the name, the drink didn't contain any alcohol. It did look like sangria, and it had a citrus punch flavor. The drink was available at Taco Bell until 2017, and it was also briefly available in cans before being discontinued.
Mountain Dew Game Fuel Lemonade
In 2014, yet another installment in the Call of Duty franchise, Advanced Warfare, was released. The release of the game was accompanied by yet another promotional flavor of Mountain Dew Game Fuel (via Mountain Dew Wiki).
Game Fuel Lemonade was a brand new flavor and was released with the Call of Duty branding alongside a re-release of the popular Game Fuel Citrus Cherry (via Facebook). The drink looked a lot like real lemonade, and it had a lemon flavor alongside the usual sugary, caffeinated punch that is characteristic of Game Fuel drinks.
But the classic flavor taste of this drink wasn't enough to keep establish it as a permanent Mountain Dew fixture, and it was discontinued later that year, and it has not been re-released since. However, the Game Fuel Citrus Cherry flavor has been available since 2014, and it continues to be sold to this very day.
Mountain Dew Dewitos
In October 2014, photos were leaked online of a new Mountain Dew that tasted like Doritos (via Snopes). Later that year, testing of the new flavor began on several college and university campuses. Customer reactions to the flavor included shock and intrigue, and some speculated that it was all a ruse.
Despite sounding a lot like a hoax, internet sleuths quickly found that the new flavor was real. The drink was called Dewitos, and it reportedly had an orange color and a nacho cheese flavor.
But while the drink received a lot of attention, it never made it past testing, and it was discontinued before it was ever nationally released. You will likely never get a chance to try this flavor since it is unlikely to come back. However, in 2020, you may have had your chance to try out the opposite: Mountain Dew-flavored Doritos chips (via Best Products).
Mountain Dew Dewshine
Mountain Dew, perhaps in an attempt to cash in on the craft beer craze, released its limited edition Dewshine in 2015 (via Mountain Dew Wiki). Despite the name and the fact that it came in 12-ounce glass bottles that were packaged in four-pack cardboard carriers, the drink wasn't alcoholic.
Instead, it was a clear-colored, citrus-flavored Mountain Dew made with real sugar. The only difference in flavor from the original Mountain Dew, besides the real sugar, was that Dewshine did not contain orange juice in the recipe.
Dewshine was available until 2017 and was only ever released in glass bottles, as well as limited edition glass jugs available only in select Circle K stores. However, the drink faced some backlash: It was accused of intentionally blurring the line between alcoholic and nonalcoholic drinks (via USA Today). Some asserted that the drink had been deliberately packaged like beer to appeal to a younger demographic.
Mountain Dew Game Fuel Berry Lime
Mountain Dew has long re-purposed their flavors in order to re-release in later years. That was the case with the Game Fuel Berry Lime flavor. This drink was originally released in cans and bottles in 2015 (via Mountain Dew Wiki). It was released to coincide with the release of Call of Duty: Black Ops III. The drink supposedly tasted a lot like the Berry Monsoon Mountain Dew flavor. While this flavor contained high fructose corn syrup, later flavors would move away from this ingredient in favor of drinks that were lower in calories.
This version of the drink was discontinued later that year. But the flavor re-emerged as a Freeze flavor in 2015 as well. It was available in 7-Eleven and Circle K stores for the remainder of 2015 and then from 2015 until 2021 in Speedy Freezes at Speedway gas station locations. In all forms, the drink was blue-green in color, with a berry-lime flavor.
Mountain Dew Game Fuel Mango Heat
Mountain Dew often carries out testing on college and university campuses: This is a trick that the brand has been using for many years. Many of the brand's funky flavors, like Dewitos, are offered to eager college students before they hit grocery store shelves.
This was the case for Game Fuel Mango Heat (via Mountain Dew Wiki). This drink was tested at college campuses in late 2014 under the name "Mango Habanero." However, when it was officially released as a promotion for the new game, Titanfall 2, in 2016, it was renamed "Mango Heat."
Despite the name, the drink has been described as having a "weak" ginger finish and a stronger mango flavor. It was also bright orange in color. The drink disappeared later in 2016, though it was briefly released the following year in Canada. The drink was sold at 7-Eleven stores in Canada in April of 2017, and it was later discontinued.
Mountain Dew Spiked Lemonade
Mountain Dew's Spiked Lemonade flavor was another confusing non-alcoholic drink. Despite its name, the drink was totally alcohol-free (via Mountain Dew Wiki). Even the larger, 16-ounce can seemed to suggest that the drink was adults-only.
It was described as a lemonade-flavored soda with a "spiked" kick that was primarily derived from prickly pear cactus juice. In addition to containing real juice, the drink also did not contain any artificial sweeteners. Additionally, the Mountain Dew Spiked Lemonade featured different cover designs in the United States and Canada.
The canned version was discontinued in 2018, mostly due to low numbers of sales. It was also released at select Taco Bell restaurants as a fountain soda in March 2017 where it took the place of the Sangrita Blast. It was available at some Taco Bell till 2019; however, it was later replaced with the Diet Baja Blast in the soda machines of the stores.
Mountain Dew Spiked Raspberry Lemonade
The Mountain Dew Spiked Raspberry Lemonade was released alongside the Spiked Lemonade (via Mountain Dew Wiki). Similar to the plain flavor, this drink was a raspberry lemonade-flavored soda with a kick of prickly pear cactus juice. In Canada, the word "Spiked" was replaced with "Extra" for this drink.
The drink was pink in flavor and has it has been compared to Game Fuel Zero, also known as Charged Raspberry Lemonade. This version of Spiked Mountain Dew also made its way into Taco Bell locations as both a regular soda and a Freeze flavor. This drink also appeared on a YouTube channel along with multiple other Mountain Dew flavors.
Similar to the Spiked Lemonade, it was replaced by the return of the Diet Baja Blast, which is now called the Baja Blast Zero Sugar. By 2018, the Mountain Dew Spiked Raspberry Lemonade was completely discontinued from all locations and outlets.
Mountain Dew DEW-S-A
Mountain Dew's most patriotic flavor, the DEW-S-A, was originally released in the summer of 2017 (via Mountain Dew Wiki). It was sold in 12-packs as well as 20-ounce bottles. This magenta-colored soda wasn't exactly an original flavor. Instead, it was created as a combination of three popular, previous flavors of Mountain Dew: White Out, Code Red, and Voltage. These white (clear), red, and blue-colored flavors all combined to create this USA-themed drink.
The original release of DEW-S-A lasted only a few months. It was slated to be re-released in July 2020 in conjunction with the 2020 Olympics in Tokyo, which were later postponed to 2021. After the Olympics were delayed, the drink made a return in April 2021, before disappearing from store shelves again just a short time later. During the second release, the proceeds from the purchases of the flavor went towards the Disabled American Veterans, or the DAV (via BevNet).
Mountain Dew Game Fuel Arctic Burst
The Mountain Dew Arctic Burst flavor originally debuted without the Game Fuel label (via Mountain Dew Wiki). In 2006, it appeared as an exclusive Slurpee flavor, available at 7-Eleven convenience stores. It was promoted alongside the release of the film Superman Returns. It was sold with flavors like Kryptonite Ice. Mountain Dew Arctic Burst and Kryptonite Ice were both discontinued later that year.
But just over 11 years later, it returned, this time in bottles, as the Game Fuel Arctic Burst Mountain Dew flavor. The drink was released in conjunction with the video game Middle-earth: Shadow of War. As a Slurpee, the drink had a watermelon and honeydew flavor. In the second release, the flavor was blueberry. In both versions, the coloring of this flavor was a very bright cobalt blue. The flavor has some commonalities with the Kickstart Recharge Energizing Blueberry Pomegranate flavor.
Mountain Dew Game Fuel Tropical Smash
Tropical Smash was another flavor that emerged from the DEWmocracy II campaign (via Mountain Dew Wiki). It was originally called flavor #736, and it took eight years for this flavor to be released to the public following testing by Dew Labs members.
It debuted as a limited-time release in October 2017, alongside the video game Forza Motorsport 7. Arctic Blast Game Fuel was released alongside Arctic Burst as a companion flavor, a tactic that Mountain Dew often uses for its new Game Fuel releases.
Game Fuel Tropical Smash is described as having a pineapple mango flavor with undertones of orange and a bright yellow color. Tropical Smash is somewhat similar to some of the other Game Fuel flavors. The Game Fuel (Tropical Smash) has a similar appearance to the Amp Game Fuel Charged (Tropical Strike). It is also akin to the Game Fuel (Tropical) Mountain Dew flavor.
Mountain Dew Holiday Brew
In 2017, PepsiCo announced a number of unique holiday-themed drinks for the 2017 holiday season (via Adage). Some flavors, like the Salted Carmel Pepsi, don't exactly inspire warm and fuzzy feelings. There's something extremely strange and off-putting about combining salted caramel with Pepsi. The flavor combination certainly sounds pretty nauseating.
By comparison, Mountain Dew Holiday Brew was pretty tame. The drink was a combination of Mountain Dew Code Red and the original flavor of Mountain Dew. If this doesn't sound like a festive drink, consider the colors of the two drinks: Red and Green.
The result was an electric red-orange color and a bright, eye-catching red and green label that was only available through the holiday season. This was a fairly iconic and festive drink that was quite appealing. While Mountain Dew has produced other holiday-themed beverages since then, this exact formula has yet to make a reappearance.
Mountain Dew Black Label
PepsiCo was perhaps unsure of how exactly this flavor would perform, which is probably why it was first released on college campuses for testing in August 2015 (via Mountain Dew Wiki). Mountain Dew Black Label was released the following March.
This dark berry punch flavor soda was made using herbal bitters and real sugar. The drink itself was red-purple, similar to a dark beer, with a taste that fans compared to Mountain Dew Pitch Black and Dark Berry (via The Sodafry). It contains a mixture of grape juice and citric acid, along with orange juice and caffeine.
The flavor's unique packaging and the taste were popular enough that the flavor was available until 2019, which is when it was discontinued. But while the flavor has yet to return, Mountain Dew enthusiasts have noted that later Mountain Dew Energy flavors had a similar taste, suggesting that at least a portion of the flavor profile has been reused.
Mountain Dew White Label
Mountain Dew also released the White Label, which is similar to the Black Label variety (via Mountain Dew Wiki). Mountain Dew White Label, just like its Black Label counterpart, was first released on college campuses. It was tested in January of 2017, and it was officially released later that year. Also, like the Black Label, the White Label was only available in 16-ounce cans.
The bright white can has green accents. The drink has a pineapple and grapefruit flavor that has been described on the can as Dew that has been crafted with a "tropical citrus" flavor, which sounds highly refreshing. The drink is also defined as a "mysteriously exotic Dew," which further elevates the enigmatic of this drink. While White Label was released later than the original Black Label, it was also discontinued in 2019. It would be nice if this drink made a return, especially since it was fairly popular among fans.
Mountain Dew Green Label
The third and final flavor in the elevated Label series of Mountain Dew flavors was Mountain Dew Green Label. It followed the release of the Black Label in 2015, and it was tested on college campuses alongside White Label starting in early 2017 (via Mountain Dew Wiki). It became available everywhere later in 2017.
The 16-ounce cans featured a bright green color, and the taste was described as green apple and kiwi flavor. The drink itself was bright green as well. The drink was another of Mountain Dew's apple-based flavors, along with Diet Crave, Electric Apple, and Thrashed Apple
While both White Label and Black Label would continue to be produced into 2019, Green Label performed poorly. As a result, it was discontinued much earlier in 2017. The Black Label and White Label were also later discontinued. It's unlikely that we'll ever see a new release of this unpopular flavor.
Mountain Dew ICE
Mountain Dew Ice was rolled out in January of 2018, complete with a unique launch event in Brooklyn that featured an interactive ice installation (via BevNet). This eye-catching clear drink was marketed as featuring fresh lemon and lime juice and a crisp taste. It was marketed quite heavily, and it was available in cans, bottles, and as a fountain soda at Circle K locations (via Mountain Dew Wiki).
The drink looked and tasted a lot like most clear sodas, including Sprite and PepsiCo's own Sierra Mist. Perhaps because the market already had plenty of other clear lemon-lime sodas, this flavor didn't perform very well. It disappeared from store shelves in early 2020. But if you're one of the few who loved this flavor, you're in luck; the drink is still available exclusively in India. The version that is sold in India is white in color, along with a refreshing lemony taste.
Mountain Dew Ice Cherry
We'll never know whether Mountain Dew Ice Cherry was intended to be a limited release. The flavor was released on September 24, 2018 (via Mountain Dew Wiki). However, by December 31, 2018, Ice Cherry was discontinued. It would briefly reappear in some markets in June of the following year; however, it was discontinued again around the same time as the original ICE flavor, which was in 2020.
Despite having a cherry lemon-lime flavor, Ice Cherry was clear in coloring, just like the original flavor. It was released in both cans and bottles but never as a fountain beverage. It was similar to flavors like the Cherry Fusion Game Fuel (Charged Cherry Burst), Mountain Dew Energy (Cherry Lime Lift), and the Cold Fusion Freeze.
The drink was the third and final (at least for now) clear Mountain Dew produced by PepsiCo, following Dewshine and the original Ice flavor.
Mountain Dew White Out
Mountain Dew White Out is yet another of the seven nameless flavors that was the result of the DEWmocracy II campaign flavor tests (via Mountain Dew Wiki). This Mountain Dew was released to the public in 2010. It was originally known as flavor #493. White Out actually made it into the lineup from the campaign and went head-to-head against two other flavors in a contest to name the next permanent flavor. The two other flavors that made it through the taste test included Typhoon and Distortion Mountain Dew flavors.
White Out is described as having a smooth citrus flavor; more specifically, a Yuzu lemongrass taste. Fans of the flavor described it as tasting a lot like Sprite during the original voting campaign. The drink also is white in terms of its coloring. But despite these claims, White Out won the competition and became a permanent flavor until it was discontinued in 2020 (via Twitter). White Out, along with some other discontinued flavors, is still produced in specific parts of the U.S.
Mountain Dew Merry Mash-Up
While Mountain Dew's Holiday Brew didn't seem to catch on, it didn't stop Mountain Dew from releasing a new holiday-inspired beverage the following year. While the branding on the bottles and cans of both Christmas-themed varieties (Holiday Brew and Merry Mash-Up) look very similar, the similarities stop there.
While the previous holiday flavor was a pretty un-daring mix of Code Red and regular Mountain Dew, this drink features a cranberry pomegranate flavor that's often described as being overly sweet (via Delish).
Nevertheless, the drink was ideal for festive occasions such as Thanksgiving dinner. Some fans described this flavor as tasting like a delicious mixture of skittles and starburst smoothie, while others commented that you can only drink this drink one at a time.
Despite its overtly sugary nature, the flavor must have found a footing with fans because after launching during the 2018 holiday season, it returned again in 2019 and in 2020.
Mountain Dew Liberty Brew
Mountain DEW-S-A is far from the brand's only attempt at a patriotic beverage. Liberty Brew was first released in the summer of 2019, and it was described as having a "signature 50 flavors blend" in celebration of the 50 states (via Mtn Dew).
The promotional flavor was at the center of the brand's DEWnited States program. It was bottled in special edition cans with 50 available different designs and graphics. Each of the graphics represented a different state.
Despite being packed with 50 flavors, the result was a fruity concoction that was compared to blue raspberry gummies in terms of taste (via Mountain Dew Wiki). Others have also described this drink as tasting like wild berry Lifesavers gummies as well as blue raspberry Krabby Patty gummies. The drink stayed on shelves throughout the summer, then returned the following year for another seasonal run. The drink was re-released in 2020.
Mountain Dew VOO-DEW
As the fall season approached in 2019, Mountain Dew rolled out yet another seasonal marketing campaign. This one was spooky-themed and featured a new flavor, called VOO-DEW (via Mountain Dew Wiki). But instead of rolling out the name and new flavor, it was revealed that VOO-DEW's flavor would be a mystery flavor.
Throughout the season, PepsiCo released four clues about what the flavor was, before eventually revealing that it was Candy Corn the day before Halloween (via Twitter). The following year, VOO-DEW returned, but with a brand new flavor. The 2020 mystery flavor was revealed to be Fruity Candy Explosion (via Comicbook). When it returned again in 2021, the mystery flavor was Fruit Candy Chews (via FoodSided).
Mountain Dew VOO-DEW is actually returning for the Halloween season in 2022. But don't expect the same flavors you've had in the past! VOO-DEW (2022) will have the same white, foggy-looking color, but with a brand new mystery flavor (via Mountain Dew Wiki).
Mountain Dew Baja Punch
PepsiCo, riding on the back of the ever-popular Taco Bell-exclusive Baja Blast, released three different flavors of the drink in the summer of 2021 (via Mountain Dew Wiki). Mountain Dew called the release the "Summer of Baja," and it included some brand new Baja Blast flavors: Baja Flash, the Baja Blast, Baja Punch, and the Baja Blast Zero Sugar.
The Baja Flash was a new Freeze flavor that was available exclusively at Taco Bell locations, while the Baja Blast Zero Sugar was a zero-sugar version of the original Baja Blast flavor (via Chew Boom).
One of the brand new flavors was a bright, red-orange drink called Mountain Dew Baja Punch. Described as having a tropical punch flavor, it featured hints of orange, cherry, and pineapple. The flavor was available in 12-packs of cans and 20-ounce bottles and stayed on the shelves from mid-June through September of 2021.
Mountain Dew Baja Flash
The other limited edition flavor, released during the "Summer of Baja," was the Mountain Dew Baja Flash (via Chew Boom). This flavor had a summery look and taste. It had flavors of coconut and pineapple that were similar to a non-alcoholic pina colada in terms of taste and a bright, neon yellow color. Baja Flash is often compared to flavors such as Maui Burst and Baja Gold.
Mountain Dew Baja Flash, alongside Baja Punch, lasted through the summer of 2021 before disappearing from shelves. Also, during that time, fans could visit the online Mountain Dew Store to purchase limited edition room sprays inspired by the Baja Blast, Baja Flash, and Baja Punch flavors. They came free with the purchase of Baja merchandise but were only available in limited quantities while supplies lasted. Additionally, the 100 Days of Baja promotion also included $100,000 worth of prize giveaways.
Mountain Dew Cake-Smash
Mountain dew Cake-Smash is a flavor you might never taste again. In fact, unless you were a lucky winner or quick to visit the Dew Store after its release, you may never have had a chance to taste it in the first place. This very limited edition flavor was first given as a reward to winners of sweepstakes. In June of 2021, participants were asked to tweet the funniest fails of 2020 (via FoodSided)
Winners received cans of the brand new flavor that tasted like cake and were bright white in color. In July of 2021, the flavor became available for purchase exclusively on the Dew Store for a limited time (via Mountain Dew Wiki). Six-packs of 16-ounce cans were available for $12 each plus shipping, and the first 250 purchases came with a free "Party Pack," which featured party cups for sipping Mountain Dew along with balloons, and a pin.
The cans and freebies sold out within just hours of their release. They were briefly released again for a day in August, but sold out again, and have yet to be re-released since then.
Mountain Dew Flamin' Hot
If your late-night snack of choice is a sugary bottle of Mountain Dew and a big, messy bag of Flamin' Hot Cheetos, then you will probably love this flavor. Mountain Dew Flamin' Hot combined two iconic junk foods in one, swapping out the messy orange powder coating for a vibrant orange-colored liquid as well. The cans that this flavor came in were as vibrant as the drink itself, complete with a flame illustration and bright orange, red, and yellow design (via Food & Wine).
During the initial release in 2021, fans could only get their hands on a 16-ounce can by purchasing it on the Dew Store. But the flavor was released again in April of 2022 in stores (via Mountain Dew Wiki). It stuck around for just 8 weeks before going back into the Mountain Dew vault. Who knows, this is one quirky flavor you might just get to taste again in the future!
Mountain Dew Gingerbread Snap'd
Mountain Dew Merry Mash ended its seasonal reign in 2020. A new brew replaced it the following holiday season: Mountain Dew Gingerbread Snap'd (via Mountain Dew Wiki). As the name suggests, this clear Mountain Dew flavor features a "blast of Gingerbread flavor." The festive label was illustrated with gingerbread characters illustrated with colorful icing and Santa hats. Some fans did enjoy the festive nature of this drink as well as the strong taste of gingerbread that appears in this flavor.
Don't expect to see this flavor return for the 2022 holiday season. The holiday flavor for 2022 has already leaked online and is rumored to be a dark red colored soda called "Fruit Quake," which is a fruit-cake flavored red beverage. It is expected to be released sometime in November 2022. Additionally, the fifth holiday-themed flavor will likely have a candy cane flavoring.
Mountain Dew Baja Deep Dive
The "Summer of Baja" promotion returned in 2022 with several new flavors, including Baja Gold and Baja Mango Gem (via Thrillist). During this promotion, Baja Blast, which is usually only available as a fountain drink from Taco Bell, was also available in cans and bottles in stores. While these flavors are still available for a limited time, another flavor released as a part of the campaign has already come and gone and was only available to select fans.
Mountain Dew Baja Deep Dive was a mystery flavor of Mountain Dew available only to winners of the brand's The Lost Treasures of Baja Island sweepstakes (via Mountain Dew Wiki). Participants could go online to enter to win the grand prize, which included 18,000 six-packs of this exclusive flavor. The contest ended on September 4, 2022 (via Treasures of Baja Island). Eagle-eyed fans noticed that hat the logo for Mountain Dew Pitch Black appeared on the Baja Deep Dive can and speculate that the two could be the same.