Food - News
The Untold Truth Of Café Bustelo
By ERICA BUEHLER
Gregorio Menendez Bustelo founded his namesake brand in 1928, "inspired by Latin roots, born in East Harlem," according to Café Bustelo's official website. Originally from Spain, the budding entrepreneur began selling grounds to theatergoers in New York before opening his first storefront on 5th Avenue, called Bustelo Coffee Roasters.
Despite its exponential rise in popularity over the past century, Café Bustelo has remained a dependable and reasonably priced coffee brand. Even with Rowland Coffee Roasted purchasing the brand in 2000, along with issues like inflation, the rise in the cost of goods, and the influx of coffee connoisseurs, the coffee is still sold at scale.
The quality and taste of Café Bustelo are still as rich and robust as in its early days, and people who enjoy its bold and rich flavor liken its profile to having chocolatey and nutty notes. Café Bustelo is great black, but since it’s stronger than most coffee, they recommend six ounces of cold water for every tablespoon of coffee.
Most major grocery stores and retailers carry the brand in its trademark canister, brick packaging, K-Cup versions, decaffeinated coffee, and other versions. Café Bustelo in a drip coffee machine is a great and simple way to enjoy it and is also an excellent espresso base for at-home lattes, cappuccinos, and more.